Intro
Qollabi helps companies collaborate with partners through shared plans, objectives, and KPIs.
Impact
The redesigned system shifted collaboration from fragmented communication to structured, measurable execution:
Time to Alignment
Faster agreement on priorities through shared visibility
Plan Execution Rate
Clear ownership and embedded actions improved follow-through
Problem
As a Product Designer, I focused on structuring complex collaboration workflows into a clear, actionable system, improving how internal teams and external partners align, track progress, and execute joint plans.
10–25 active partner plans per manager
5–10 hours per week spent on alignment
3–5 tools used to manage collaboration
Channel Manager
Collaboration managers were spending the majority of their time operating as coordinators rather than enablers—managing fragmented communication channels, manually tracking progress across spreadsheets, and continuously following up with partners to retrieve basic status updates. This created a reactive workflow where maintaining visibility consumed more effort than driving outcomes.
Solution
Designing for Shared Visibility and Action
Through workflow mapping and stakeholder interviews, it became evident that the issue wasn’t a lack of alignment intent, but the absence of a shared, reliable system for visibility and execution. Information was distributed, inconsistent, and heavily dependent on manual upkeep, which introduced delays and friction at every stage. I designed a shared collaboration system that transforms plans into visible, actionable workflows, focusing on clarity, structure, and execution. This reframed the opportunity from coordination overhead to system design: shifting the focus away from chasing updates and toward enabling teams to naturally stay aligned and execute consistently on shared priorities.
Structuring Plans and Objectives
Driving Execution Through Actions
Added inline quick actions to reduce friction between insight and execution
Dense data showcase
Learnings
Designing for Multi-Stakeholder Systems
A few clear principles emerged from observing how teams interact with complex systems and collaboration flows. Key Learnings Shared visibility drives alignment A single source of truth significantly reduces friction and improves coordination. Structure enables execution Well-defined systems increase clarity and improve follow-through on shared plans. Actionable UX drives outcomes Users are more likely to take action when the next steps are clear, simple, and accessible.
Peau.ai and Prof.Dr.Steinkraus ›